What is a KPI (Key Performance Indicator)

A KPI (Key Performance Indicator) is a measurable value that indicates how effectively a person, team, or organization is achieving a specific business objective.

Why KPIs matter to your business

KPIs give you a clear way to track performance, set goals, and measure progress. Without them, it’s hard to know if your strategies are working or where to focus your efforts.

Real-world example

A customer service team tracks average response time as a KPI to ensure they’re meeting support standards.

Related Terms

Business Intelligence, Dashboard, Real-Time Reporting

Explore Further

Visit our Data Analytics Services or browse the Data Analytics Resource Hub